Ewan McGregor embarks on fresh Davidoff Adventure + Amelia's DVD release date

Via Best of Ewan:

Coty Prestige will extend its Davidoff Adventure franchise in February 2010 with a new version, Davidoff Adventure Eau Fraîche. The scent will again be fronted by actor Ewan McGregor in selected markets worldwide.

The line is being positioned as ideal for the rugged yet handsome adventurer, the escapist free spirit who revels in the freshness of nature after a hard day’s exploring.

...The advertising campaign features McGregor standing alone, next to his motorbike, enjoying a solitary moment at sundown next to a river.

The visual aims to evoke the excitement of the actor’s real-life adventures: Long Way Round, his 20,000-mile round-the-world motorcycle journey in 2004; and his latest expedition Long Way Down, from the northernmost point of Scotland to the southernmost tip of Africa.

Davidoff Adventure Eau Fraîche will be available as a 50ml and 100ml edt, plus a 150ml shower gel and 75g deo stick. The recommended domestic price points are around €50, €65, €19 and €21, respectively. [Rebecca Mann]

Amelia which stars Ewan as Gene Vidal, will debut on DVD and Blu-ray on February 2, 2010. The Blu-ray will cost $39.99 and the DVD will cost $29.9. There will be bonus material on both and Cinema Blend provides us with the full list:

Blu-ray Disc Special Features:
Disc One

• Theatrical version
• Deleted scenes
• Making Amelia
• The Power of Amelia Earhart
• The Plane Behind the Legend
• Re-constructing the Planes of Amelia
• Movietone News

Disc Two

• Digital Copy

DVD Special Features:

• Theatrical version
• The Power of Amelia Earhart
• Deleted scenes
• Movietone News
• Making Amelia

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